Looking Into Cycling For School - 1066 Words

Growing up in Mississauga, Ontario, I rarely saw people cycling, especially not on main roads. In 2015, however, I moved to Hamilton, Ontario, and started school at McMaster University where I saw that cycling was the preferred method of transportation by many. Throughout my first year at McMaster, I lived in an on-campus dorm, and everything that I needed was within walking distance. This year, however, I am residing in an off-campus student house located a 20-minute walk from campus, leading me to search for faster ways to get to school. I realized that the two options I had were either to take public transit or to cycle. Since I don’t like waiting for buses and dealing with their unreliable schedules, I decided that looking into cycling to school would be an appropriate solution for me, which is where my interest in bicycles and cycling began. I spent several weeks thinking about what activity I could partake in as part of my experiential learning assignment. I considered doing typical things related to sustainability such as picking up litter or taking a walk through a nearby trail, but neither of those things interested me much. I began to worry about what I could do my assignment on as I was running out of time to pick an activity. Conveniently, around this time, a TA for the course posted on Avenue about an opportunity to take part in a tour of MACycle, McMaster’s on Campus bicycle repair shop. Due to my new-found interest in bicycles and cycling, I thought thisShow MoreRelatedMinisterial Recommendation Essay1252 Words   |  6 PagesMinisterial Recommendation In regards to Federal Minister of Infrastructure and Communities’ pledge of $7.5 million to assist with cycling improvements across Windsor, it is recommended that the federal government follows through with this promise. This funding would be reallocated from the Canada 150 Community Infrastructure Program. When considering the costs and benefits of the funding it seems that the costs are outweighed by the benefits, which include a furthering of our parties’ strong stanceRead MoreBipolar Disorder And Its Effects1660 Words   |  7 Pagesabnormal changes in a person s mood, energy levels, and activity levels. They also do not have the ability to carry out day to day tasks. Individuals with bipolar disorder have different symptoms that can damage relationships, contribute to poor job or school performance, or even suicide. The mood swings associated with bipolar disorder can occur a few times a year or several times a day. Depression and mania can exist at the same ti me. Another name associated with bipolar is manic-depression (Mayo ClinicRead MoreThe Use Of Steroid Use Used On Recreational Activities910 Words   |  4 Pagessteroids to give them a physical advantage, he/she might feel the need to use the drugs as well. However, the reason that people use steroids are the physical advantages they can provide. With the use of steroids, almost anyone can go from looking like a weakling to looking like a bodybuilder. In fact, many bodybuilders can obtain the bodies they have through the use of steroids. Anabolic steroids are the main type of steroids, they belong to the androgenic class. Androgenic means promotingRead MoreItaly: Top Touristic Destination1249 Words   |  5 Pagesdifferent phases kindergarten, primary schools, lower secondary school, upper secondary school and university. Primary level starts at age six. Students between the ages of six to eleven get free education and books. Lower secondary class size is about 21 students. Students are taught Italian, Foreign Languages, History, and Geography. They teach advanced level with technology and natural sciences Students have to past final exam to go on too secondary school. Italy has forty-two state universitiesRead MoreWays We Make You Fit Happen Everyday Essay784 Words   |  4 Pagesand healthier. How then can you achieve this, you may be asking. In this article we go through a couple of things that can help keeping fit every day. They include: 1. Walking or Cycling Walking is an effective way to stay fit. If you live close enough to work or school a good solution would be to start walking or cycling. It will only take you a few minutes and do you a lot of good as far as your health is concerned. Driving just a few meters or a kilometer may save you a few minutes but also takeRead MoreMunicipal Solid Waste Remaining At Uic1344 Words   |  6 Pagesoffices, and classrooms make up the majority of municipal solid waste remaining at UIC. Collectivity these buildings produce significant quantities of waste. Of particular concern to waste streams is move out day when mass quantities of furniture, school supplies, etc. are thrown out. When offices move or go paperless and digitize they can also produce substantial waste materials. To promote more shareable economies many of these items could be collected by UIC, charitable organizations, thrift storesRead More The Use of Steroids and Performance Enhancing Drugs in Sports1507 Words   |  7 Pageswant to improve their physical appearance. The majority of steroids are taken through injection by a needle; done so in cycles of weeks or months, this is also called â€Å"cycling† these individuals who are engaging in steroid use are putting themselves at risk for HIV/AIDS or hepatitis, which can cause serious damage to the liver. â€Å"Cycling† is taking multiple doses of steroids over a certain period of time, which includes stopping and starting again. Users also do a thing called â€Å"stacking† which is simplyRead MoreSummary Of The Night At The Museum 1620 Words   |  7 PagesAs a child, he had gone to many schools and wasn’t very successful socially but was very bright. Robin had gone to a total of eight different elementary and middle schools in only eight years. They were all located in Fake Forest, IL even though his main elementary was Gorton Elementary. When he moved up, he went Deer Path Middle School. As a teenager, he didn’t really have friends of his own age, mostly because of the fact that he moved so much. While in school, he was considered smart, but gotRead MoreBipolar Disorder, Formerly Known As Manic-Depression, Is1359 Words   |  6 Pagesis relatively equal, however, â€Å"women may have more depressive episodes and more mixed episodes than men.† (Keller 1995). Keller also states, â€Å"that approximately three times as many women as men experience rapid cycling† (Keller 1995). Therefore, women are more affected by episodes and cycling of episodes than men are, but are not diagnosed in significantly higher numbers. The exact cause of bipolar disorder is still unknown, however, there are many factors which that can work together to make it moreRead MoreHate Crimes: Matthew Shepard1097 Words   |  5 Pages1998. Aaron Kriefels is cycling in a remote rural area when he sees what at first he believes to be a scarecrow tied to a fence. He looks closer and sees not a scarecrow, but a young man badly beaten and close to death. The victims name was Matthew Shepard. On Dec. 1st 1976, Matthew Shepard was born in Casper, Wyoming. He attended elementary school in the states, but after his first year in high school his family moved to Saudi Arabia. He then attended the American School in Switzerland where he

The War Of The Vietnam War - 912 Words

Vietnam, arguably the most controversial war America started, the war that generated some of the largest opposition movements in American history and the war ended with America losing. The Vietnam War has become the subject of ongoing discussion and debate because it had so many aspects about it that shocked and confused the world. Some areas of debate regarding the war include the assumptions that caused its escalation and the argument about whether the war could have ended on different terms. According to historians George Herring and Loren Baritz, Americas limited war theory and their arrogant beliefs about themselves were the main assumptions that guided the escalation of the Vietnam war and are also the reason why the historians did not believe the war would have a different outcome. Historian George Herring argues that the idea of â€Å"Limited war theory† was an assumption that played a huge role in the escalation of the war. Limited warfare as described by Stephen Pete r Rosen is when â€Å"They combine political, military, and diplomatic dimension in the most complicated way† (Hollitz 280). It is a type of warfare that is very difficult for anyone to successfully wage and that is why Herring was convinced that it contributed to the escalation. He states that America s leadership â€Å"operated under the mistaken assumption that limited war was more an exercise in crisis management then the application of strategy, and they were thus persuaded that gradual escalation would achieveShow MoreRelatedThe War Of Vietnam And The Vietnam War1525 Words   |  7 PagesThe war in Vietnam is The United States and other capitalist bloc countries supported South Vietnam (Republic of Vietnam) against the support by the Soviet Union and other socialist bloc countries of North Vietnam (Democratic Republic of Vietnam) and the Vietcong of war. Which occurred during the Cold War of Vietnam (main battlefield), Laos, and Cambodia. This is the biggest and longt ime war in American history during the 1960s (Best 2008). It is also the most significant war after World War IIRead MoreThe War Of The Vietnam War1475 Words   |  6 Pageson one such event, the Vietnam War, came from entertainment-based programs and the play Miss Saigon. Despite heavy coverage in such well-known comedic films as Forrest Gump and Good Morning Vietnam, the true events were anything but a laugh for those involved. In spite of the relative recentness of the events in Vietnam, many of today’s youths know little about the topic. The events in Vietnam raise the ever-present question on the ethics of third party involvement in a war otherwise unrelated toRead MoreThe War Of The Vietnam War1729 Words   |  7 Pagesspread of communism all around the world. This is what lead to the gruesome war that lasted over a decade in Vietnam. A great deal of social changed happened all over the world, but particularly in America as the Vietnam War dragged on. As people became more aware of the atrocities going on in Southeast Asia, the endless domestic support turned into widespread explosive protest. During the first few years of the Vietnam conflict, Americans full heartedly supported the United States and its governmentRead MoreThe War Of The Vietnam War1379 Words   |  6 Pagestensions over the Vietnam war caused many americans to become divided on the actions taken by the government across seas. Americans questioned whether the government could be trusted. The feeling of betrayal and government secrecy created the â€Å"Credibility Gap,† in which many americans believed that the government no longer was for the people, but for anything else that would benefit the government. The Vietnam War exacerbated the gap between the pro-war traditionalists and anti-war liberals along withRead MoreThe War Of The Vietnam War1430 Words   |  6 Pagesended in 1989, the Vietnam war is still being fought, but on a different battlefield, one of public opinion. Some call this war an atrocity, a war the United States should never have joined. Others call it a crime, committed by the power hungry politicians of the U.S. Now that new information from both sides of the war has surfaced and the wounds of battle have had more time to heal there is yet another opinion emerging. The Vietnam War was in fact only one of many proxy wars fought under the umbrellaRead MoreThe War Of The Vietnam War1155 Words   |  5 PagesThe Vietnam War cost many Americans their lives in the 60s and 70s. Many were drafted into the war by choice and others selectively chosen to join to help America. The contributions made had a major impact on the American side of the Vietnam War. Though many contributions were made none stand out any more than others. It is sometimes said there is always a hero in the war who helped the victory. Wars, however, do not have war heroes because a hero is making an undeniable contribution to the war andRead MoreThe War Of The Vietnam War1592 Words   |  7 PagesThe Vietnam War was said to be one of the most significant wars in the twentieth century. This w ar took place from November 1, 1955 to April 30, 1975. It was at the time, the longest war in American history. Much of the conflict was centered in Vietnam, Laos, and Cambodia. During that time, approximately 58,219 US troops were killed in action. The reason America got involved in the Vietnam War was to stop the spread of communism in South East Asia and beyond. â€Å"America’s involvement in Vietnam derivedRead MoreThe War Of The Vietnam War1204 Words   |  5 Pagesus†¦ When that is the way you are, how do you conduct your life?† The Vietnam War killed over fifty eight thousand Americans and over 61% of the men killed were 21 years or younger. Most Americans are conflicted with the fact whether the Anti War Movement played a factor in prolonging the Vietnamese War. â€Å"In every story there are two sides and in between lies the truth.† Anonymous The United States become involved in Vietnam after the French withdrew when the Republican President Dwight EisenhowerRead MoreThe War Of The Vietnam War877 Words   |  4 PagesAnother big difference in this war was that the Vietnam War was had more disapproval and was more expressive within the American public, unlike the Korean War. The ANITWAR MOVEMENT started in the 1960s this group was never enacted until this era. There was not a group like this in Vietnam, but there were many groups that opposed the war. The main object of these revolts was the American military presence in Indochina. The ANITWAR MOVEMENT caused an influence not only socially, but also in the realmRead MoreThe War Of The Vietnam War1421 Words   |  6 PagesIn July and August of 1972, Jane Fonda made radio broadcasts from Hanoi that changed the way Americans thought of the Vietnam war and of her. To this day, many people view her as a traitor and criticise her actions in Vietnam; however, some people we re truly inspired by her words and what she had to say. Despite people s personal opinions, Fonda was a powerful speaker and knew how to convey her message to her audience. She tried to convince people that the American government and military were the

International Business Transactions Outline free essay sample

SIG: under CIF transaction, B must get title vi. B/L in the context of the K of Affreightment 1. Private Carrier a. ship leased in whole or in part by special arrangement. b. K known as charger party c. private carrier owes a regular duty of care, i. e. only liable for damages to the extent that they were proximately caused by a breach of the obligations contained in the K of carriage. 2. Common carrier(strict liability (most common) a. carrier holds itself out to the general public as engaged in the business of marine transport for compensation. b. trict liability to carrier so they have duty to insure goods. c. liability only limited by acts of God, public enemy, and inherent vices of the shipper, i. e. if there is an inherent problem with the goods, e. g. bugs in the fruit. d. Cf w/ air carriers, who make S sign a K of adhesion. We will write a custom essay sample on International Business Transactions Outline or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They used to disclaim any liability, but now federal law requires minimum insurance. 3. COGSA a. must insure $500/package b. If a good is being shipped into or out of the US, COGSA applies and parties may not K out of COGSA. 4. F. D. Import Export Corp. v. M/V Reefer Sun (S. D. N. Y. , 2002) a. S in Ecuador selling bananas to B in Ukraine. B helped by F. D. Imports with the sale. Bananas arrive spoilt, but it’s unclear if it was due to negligence by suppliers or carriers. b. There is an arbitration clause charter party, incorporated into the B/L, that binds all parties, even those that did not sign it, b/c the BL explicitly references the CP, so there was a duty to investigate. c. The clause covers to all disputes arising under the CP, so the claims relating to shipment of the goods, and the cross claim by the carriers against the suppliers are disputes relating to the charter party. But ? ’s claims relating to planting and maintenance of the fruit do not relate to matters covered by the BL or CP. d. Non-arbitrable issues are separate, so the Ct doesn’t have to stay the non-abritrable issues until resolution of the arbitration. e. SIG: arbitration clauses in the Charter Party can apply to all claims arising under it, and be applied against non-signatories as long as it’s properly incorporated into the B/L. vii. Bill of Lading and Carrier Liability 1. Document that is signed by the carrier of the goods acknowledging that the goods have been received for shipment. 2. Minimum contents: description of goods, names of parties, date, places of shipment and destination. 3. Functions: a. K of carriage (or evidence thereof) b. receipt of the goods c. document of title (if treated as such by parties) 4. used in air, water, rail and road transport—can have separate or through BLs 5. In multi-modal transport, a carrier will issue a clean B/L 6. B/Ls for export from US are subject to Pomerane Act (Federal Bill of Lading Act) a. recognizes negotiable B/Ls: one that allows transfer by endorsement. . straight B/Ls: made out to named cosignee and cannot be transferred by endorsement. c. Protects good faith purchaser of the bill. d. Issuer of a bill (carrier) is liable for misleading statements about the goods and has duty to deliver to consignee or holder of bill. 7. Hague Rules, 1921 a. limit carriers ability to limit liability under BLs b. Visby Rules (1968)( i. increased minimum coverage ii. not ratified by the US 8. Hamburg Rules a. more carrier liab ility b. not adopted by any important maritime state 9. COGSA (1936)—Carriage of Goods by Sea Act a. carrier liability limited to $500/package b. Can’t K out of COGSA for inward and outward shipments(this violates conflict of law principles c. if there is no B/L (e. g. on a Charter Party) then COGSA does not apply d. Himalaya Clause i. can apply to persons performing services on behalf of the carrier, e. g. stevedores, truck carriers, etc. e. COGSA applies where: i. All Ks for carriage of goods by sea to or from the US in foreign trade (common carriers) ii. Private carriage under a charter party only when charter party incorporates it through a Clause Paramount (Fruit) iii. If there is a B/L that forms the K of carriage, then COGSA applies even with private carriage. f. COGSA does not usually apply to i. inland transport ii. non-carriers 1. **BUT Himalaya clause provides coverage 10. Fruit of the Loom v. Arawak Caribbean Line Ltd. (S. D. Fla, 1998) a. Fruit sends goods from Jamaica to Kentucky using Arawak as a carrier, who will carry them by sea and then sub-K for Seaside to drive them to Kentucky. On road transport the truck is hijacked. There was a through BL so COGSA governs. The Himalaya cause means that Seaside is covered by COGSA. The B/L also placed risk of theft on shipper, so carrier not liable at all. 11. Steel Coils v. Lake Marion (5th Cir. 2003)(BoP a. Steel coils are damages in transit from Russia to New Orleans and Houston by seawater. Coils travel by rail from Moscow to Riga, where the Lake Marion crew took them. b. Burden: i. ? must establish PF case by demonstrating that cargo was loaded in an undamaged condition and discharged in a damaged condition. 1

Trap-Ease America Essay Example

Trap-Ease America Paper Has Martha identified the best target market for Trap-Ease? In other to ascertain whether Martha has identified the best target market for Trap-Ease we will look at what is a market and what does target markets involves. A market is the set of actual and possible buyers of a product or services and marketing involves the process by which individuals and groups obtain what they need and want through creating and exchanging products and values with each other. Before targeting a market segmentation has to take place. The division of a market into different homogeneous groups of consumers is known as market segmentation. Rather than offer the same marketing mix to vastly different customers, market segmentation makes it possible for firms to tailor the marketing mix for specific market, thus better satisfying customer needs. A market segment should be: -measurable -accessibly by communication and distribution channels -different in its response to a marketing mix -durable -substantial enough to be profitable The four primary bases on which markets are segmented are: geographic – this is based on regional variables such as region, climate, population density, and population growth rate -demographic – is based on variables such as age, gender, ethnicity, education, occupation, income and family status -psychographic – based on variables such as values, attitudes, and lifestyle -behavioral – based on variables such as usage rate and patterns, price sensitivity, brand loyal ty and benefits sought When the market has been segmented the firm now has to choose its target market. We will write a custom essay sample on Trap-Ease America specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Trap-Ease America specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Trap-Ease America specifically for you FOR ONLY $16.38 $13.9/page Hire Writer A target market is a set of buyers who share a common need or characteristic that the company decides to serve. The firm does that by evaluating the attractiveness of the segment and the fit between the segment and the firm’s objectives, resources, and capabilities. Martha has chosen women as its target market but Martha has to consider whether the woman is the decision maker when it comes to home improvement items like mousetraps. Martha could try targeting males. The men who see it as their role/duty to deal with pest control in the home thus protecting the women from the gruesome nature that is usually involves in the process. In the case of Trap-Ease the mouse maybe trap alive in the trap and women may not want to deal with that aspect but the man may have no problem of disposing the trap with a live mouse. Businesses such as offices and warehouses are another option Martha may wish to consider. Business owners who need to safeguard their supplies and equipment can well be served by the Trap-Ease. Martha should appeal to these people showing them the benefit of using the Trap-Ease instead of poison or the traditional mousetrap. One of the benefit is when poison is used the mice may end up dead anywhere and stink up the office environment before it is found whereas the Trap-Ease you would know exactly where you place it and can dispose of it in a timely manner. The food service industry such as restaurant, canteens is yet another market Martha can target. The food service industry has to maintain certain health standards one of which is maintaining a pest free environment. Martha can show them the benefit of using the Trap-Ease to achieve these standards thus better serving their customers and at the same time protect their food supplies, ingredients and their business from being infected by mice. Pest control companies would make a great target market for Martha. These companies specialize in finding solutions for their customers and Martha needs to convince them that Trap-Ease would be a great product for their clients. Since a rancher invented the Trap-Ease, ranchers could be a target market because it seems that the inventor was having a problem with mice and other ancher like him can be experiencing the same problem. Martha could use the retired rancher to reach this target market. Describe the current marketing mix for Trap-ease. Do you see any problems with this mix? Marketing mix are the variables that mangers can control in order to best satisfy customers in the target market. A typical marketing mix includes the product offered at price, with some promotion to tell customers about the product and a way to reach the customers’ place. This is often referred to as the 4P’s: Product, Price, Place and Promotion. The product is the physical product or service offered to the consumer. Price is the amount of money the customers have to pay obtain the product. Promotion represents the various aspects of communicating information about he product with the goal of generating a positive customer response. Place is about getting the products to the target customers. The following table summaries the marketing mix, including a list of the aspect of each of the 4Ps. ProductPricePlacePromotion FunctionalityAppearanceQualityPackagingBrandWarrantService/SupportList PriceDiscountAllowancesFinancingLeasing optionsChannel membersChannel motivationMarket coverageLocationsLogisticsService levelsAdvertisingPersonal sellingPublic relationsMessageMediaBudget The marketing mix for Trap-Ease is: Product:Trap-Ease innovative mousetrap Price:Retail = $2. 49 Place: Large Retailers, Safeway, Kmart, Hechingers CB Drugs Promotion:Trade shows, Home-and-Shelter style magazines, Publicity. The Trap-Ease is an above average product that provides a much needed customer solution. There is no variety in the packaging therefore customers do not have a choice as whether they want a package with one or two. There is no mechanism to ascertain whether customers are satisfied with the product. The price is very high when compared to its closest competitors and from the customer’s point of view that may not be worth the added value in the product itself. The retailers are given no motivation to sell the product in their stores and no incentive is offered to entice consumer to purchase. Promotion is one in a medium that is not communicating the message to the correct targeted market. Women are a small segment of the total â€Å"hardware† customers. Good housekeeping and other home and shelter magazines may not appeal to many persons in the targeted market. As it stands right now the product has to sell itself because limited advertising is being as a result the public may not be aware of the product. There is not sufficient communication between Martha and customer or potential customers. Trap-Ease is located in the top hardware, grocery and drug chains; this is not offering enough market coverage. Transportation of orders to retailers is not being done in a timely manner. The Trap-Ease is not sufficiently expose to the customer. The proximity of the stores where the product is sold in relation to where the customers are maybe impacting on the availability of the product to consumers. How would you change Trap-Ease’s marketing strategy? What kind of control procedures would you establish for this strategy? I would use the product innovative aspect to promote it to a larger potential clientele. I would change the fact the design just a little to ensure that once the mouse is trap it dies instantly or offer the customer a choice of purchasing one where the mouse dies instantly or it is caught alive. I would also look into the possibility of packaging the Trap-Ease with the bait as part of the package. Customer may only need one Trap therefore I would offer packages of one and packages of two. I would lower the price for the initial market penetration. This will help to increase sales by attracting new customers or attract them from the traditional product. Once